Beauty may be in the eye of the beholder, but it can be digitally enhanced in myriad ways with the mere click of a mouse.
A new series of revealing time-lapse videos shows just how much happens to fashion photos, from their untouched beginning to their high-gloss, magazine-quality end. After watching this 90 second time lapse video of a 6 hour photoshop touch up for advertisements I am in shock as to the extent of editing that actually goes into this type of work, as you can see the before and after picture are pretty much a different person after having their skin, hair, skin, lips, contrasts, shimmer, basically every aspect of the picture has been modified in some sort of way, it takes a lot of skill to be able to edit something at this level.